Free resources

Better ownership starts with better decisions.

You don't have to figure everything out at once. But you do need to start asking the right questions.

Explore practical, free resources to help you understand the decisions that shape a business, from preparing for ownership to managing cash and building a stronger operation.

Find the right tool for where you are today.

Cover of the booklet Fifteen Things Every Service Founder Has to Get Right
Service founder guide

Fifteen Things Every Service Founder Has to Get Right

Avoid the mistakes that quietly undermine a growing business.

A practical guide to fifteen decisions that matter when you're starting, operating, or growing a service business. Learn what can go wrong, why it matters, and one concrete action you can take.

PDF · 26 pages · about an hour
Get the free guide →
Runway Calculator preview
Runway Calculator

Know how much time your cash gives you.

Revenue doesn't always arrive when you expect it. Expenses rarely wait. Use this calculator to explore three cash scenarios, understand how long your money may last, and see what changes could extend your runway.

5 minutes · download or print your results
Get the free calculator →
For people who already own a business

Where is your business feeling the pressure?

The Business Operating Diagnostic takes a structured look at seven areas of your business and shows where a closer look is worth it.

3 minutes · answers stay in your browser
Take the diagnostic →

One tool helps with one decision. Ownership requires understanding how they all connect.

Pricing affects profitability. Sales affect cash. Hiring affects capacity. Growth affects everything.

The Owner's Operating System brings these disciplines together through practical lessons, exercises, and worksheets that help you build your own Owner's Playbook.

The online course

The Owner’s Operating System

10 modules. 122 lessons and tools. One owner’s playbook.

The Operator

One useful idea a week.

Practical thinking on the decisions that get harder when the business is yours.

Read The Operator →